Tips for Jakpreneurs in Promoting Products at E-Prix Event

Jakarta Maritime, Agriculture, and Food Security (KPKP) Agency Head Suharini Eliawati shares some tips to six MSMEs or Jakpreneurs from culinary commodities that will enliven the forthcoming E-Prix 2022 event in Ancol on June 4, 2022.

What is being sold is fresh food that has an expiration date so please maintain the quality

According to her, they should maintain the quality of the products they sell considering these products are foods that have a fairly short expiration date. They were also required to take into account their product loading process during the event start.

"What is being sold is fresh food that has an expiration date so please maintain the quality," she expressed, Tuesday (5/31).

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She explained that the Jakarta E-Prix market segment with a wider range of coverage requires a special strategy, especially in attracting consumers to feel satisfied with the products offered.

"This bazaar will be a place to learn to understand consumer tastes. That's why we have to be ready as a seller," she explained.

She also emphasized the importance of promotion to expand marketing. Thereby, they should always be reminded to always provide business cards to visitors and promote their products.

"Do it as a link for networking. Don't forget to bring your business card. Promote social media so people know us," she exclaimed.

By doing so, their participation could be an opportunity and a stepping stone to growing the creative economy under the Jakarta administration more quickly.

"This is our starting point. S, let's give the community satisfaction and maintain quality," she stated.